La Madeleine + Fazoli's Discuss How They Increase Customer Frequency + Spend with an Omni-Channel Digital Strategy

Restaurant customers live and work digitally on computers, tablets, and smartphones, and they expect you to live there, too. Constantly on-the-go, today’s consumers are demanding seamless and advanced ordering options when it comes to their daily meals. Don't miss this insightful conversation with Jacqueline O'Reilly, Director of Marketing for La Madeleine, Jodi Conrad, VP of Marketing for Fazoli's, and Warren Solochek, President of Foodservice Practice at The NPD Group, as they discuss how franchisees can best take advantage of the shift to digital.

The LevelUp Dashboard is an incredible tool that allows us to make better business decisions. Having a program like this at Potbelly is really important to us so we can make our customers really happy with personalization and convenience.

Dana Dimitri,  Sr. Director of Integrated Marketing & Customer Engagement at Potbelly Sandwich Shop

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